The Center for Indonesian Medical Students’ Activities (CIMSA) is a non-profit, non-government organization committed to generating impact through activity-based programs. As an independent, nationalist, non-political, and non-partisan organization, CIMSA drives change through four core areas: activities, capacity building, research, and advocacy.
CIMSA’s structure is divided into various standing committees that address global issues, focusing on areas like medical education, public health, human rights, and reproductive health.
Crucially, with 36 active local chapters across Indonesia, CIMSA holds the esteemed position as the sole National Member Organization (NMO) representing Indonesia in the International Federation of Medical Students’ Associations (IFMSA)—the world’s largest medical student organization recognized by the United Nations.
Client
Center for Indonesian Medical Students’ Activities (CIMSA)
Services
Website Development, UI/UX Design, Content Strategy
Year
2025
Team
Folkatsudio
Budget
~$750
CIMSA required a website that could effectively communicate its national scope, international recognition, and the depth of its programs.
The main challenges were:
Establishing Credibility: The website needed to immediately convey CIMSA’s authority as the official NMO of IFMSA in Indonesia.
Information Hierarchy: Consolidating and presenting vast amounts of information—including six standing committees, four core programs, and 36 local chapters—in a clear, navigable, and engaging manner.
Engagement: Creating a platform that effectively showcases their numerous activities and programs to attract partners, potential members, and stakeholders.
Folkastudio focused on creating a robust profile website that acts as the official digital headquarters for CIMSA’s national and international identity.
Professional Identity: We designed a clean, structured, and professional user interface (UI) using CIMSA’s official branding to immediately reinforce its status as a recognized international organization.
Highlighting NMO Status: The homepage prominently features its affiliation with IFMSA and the United Nations, acting as a crucial trust signal for all visitors and partners.
Programmatic Structure: We developed a clear information architecture (IA) to handle the complex structure, providing dedicated sections for each of the six Standing Committees (e.g., SCOME, SCORA) and the Four Core Programs.
Locals Directory: An interactive or well-organized directory was implemented to showcase the 36 active local chapters, proving the organization’s extensive national reach.
Activity Showcases: We developed a dedicated news/activity module to allow CIMSA to easily update stakeholders on their frequent national and international projects.
Accessibility: Ensuring the website is accessible and performs well across all devices, crucial for its student demographic.
SEO Foundation: Structuring the content for optimal search engine visibility, ensuring that potential partners and medical students can easily find CIMSA’s official resources.
The new CIMSA website successfully serves as the organization’s official digital face on the national and international stage.
Elevated Credibility: The platform now accurately reflects CIMSA’s authoritative position as the Indonesian NMO of IFMSA.
Enhanced Communication: Stakeholders, local members, and international partners can easily access structured information about CIMSA’s extensive programs and activities.
Effective Outreach: The website acts as a powerful tool for advocacy and capacity building, supporting CIMSA’s mission to prepare future healthcare leaders based on current global issues.
“Folkastudio successfully translated the complexity and credibility of CIMSA’s national structure and international mission into a clear, professional, and authoritative digital platform.”
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